More than 110 million people are employed by India’s 7.5 crore micro, small, and medium-sized businesses (MSMEs), which account for more than 30% of the country’s GDP. But how well they use digital technologies will determine the next phase of their development. Aiming to drive the digital and AI transformation of India’s MSME sector, UDAAN is a nationwide effort by Dell Technologies, powered by Intel, and curated in partnership with Hindustan.
MSMEs have a useful and significant route to adopting technology thanks to the UDAAN initiative. Through a combination of live demos, expert masterclasses, digital advisory support, and citywide networking events, it focusses on practical solutions that help organisations operate more efficiently, safely, and intelligently.
An MSME Success Roadmap Driven by Technology
Fundamentally, UDAAN is more than just a training program. This digital-first trend aims to solve the actual problems that MSMEs have, such as productivity snags and cybersecurity threats, as well as AI readiness and sustainable scalability.
The UDAAN initiative’s salient features include:
- Expert Masterclasses: Targeted meetings on AI adoption, productivity, and useful tools for MSMEs.
- Cybersecurity Confidence: Digital security advice and awareness-raising initiatives to protect expanding companies.
- Community networking: networking and cooperation between specialists, startups, and MSME leaders at the city level.
- Priority Support: Exclusive access to Dell’s technical consultants for tailored advice.
- Future-Readiness Framework: A straightforward three-step process Begin Small → Work Together → Grow with Technology.
Ten major Indian cities will be covered by the initiative, which will include roadshows with peer-to-peer learning, one-on-one consulting sessions, and live product demos.
The Significance of UDAAN
For UDAAN, time is crucial. Adoption of technology has been shown to increase MSME productivity by more than 40%. However, a lot of small firms still do not have access to training, resources, or reasonably priced advisory support.
UDAAN closes this disparity by:
- Creating MSME-friendly frameworks for complicated AI and IT subjects
- Providing clear examples and methods for digital adoption
- facilitating MSMEs’ entry into India’s digital economy
Powered by Intel and Dell
For small organisations, Dell offers enterprise-grade security, AI-readiness solutions, and unparalleled productivity tools. When paired with Intel’s powerful hardware and performance enhancements, UDAAN transforms from a campaign into a scalable partner for all Indian MSME’s.
One roadshow at a time, UDAAN is assisting MSMEs in becoming more competitive, gaining new efficiencies, and preparing for the future as it continues its 10-city tour.